Post by account_disabled on Dec 6, 2023 10:51:59 GMT
In an era where everyone has access to the online world, receiving information or buying and selling things Via the internet, whether it be through a direct website, Facebook or Instagram, is no longer something new. Therefore, by targeting the main target group to sell products and respond to their lifestyle, they can generate income. and reputation for the brand through social networks is not difficult, which is in the current market target group People can be divided into 3 main categories to be consistent with the product. Based on the writings of Philip Kotler, the father of Marketing, called Marketing 4.0: Moving from Traditional to Digital, the three types of people that will be discussed are Y, W, N. Y= Youth is a youth group who grew up with the full digital marketing era.
Important keywords for this group of people are It's about having a good appearance. Use the Phone Number List product and share it on social media. This target group is a group that has a personal blog, takes selfies, sends pictures or shares them with friends. Images are created to make it easy for everyone to identify themselves in the digital world. This group of people focuses on beauty, where image comes first. and the quality of the product will follow. For example, running a restaurant Must consider decorating the shop to be beautiful. There are new gimmicks.
Looks different from other stores And the quality of the food is emphasized following the image, which will make the brand known quickly. Stay in the market for a long time But in the next three months This restaurant may need new features because this market segment gets bored easily. Advantages: Products or Brands are distributed quickly in the online world because the youth group has all social media channels, making it easier to distribute online. Disadvantages: This market segment is boring, so finding differences Find beauty tricks To develop products is an important matter.
Important keywords for this group of people are It's about having a good appearance. Use the Phone Number List product and share it on social media. This target group is a group that has a personal blog, takes selfies, sends pictures or shares them with friends. Images are created to make it easy for everyone to identify themselves in the digital world. This group of people focuses on beauty, where image comes first. and the quality of the product will follow. For example, running a restaurant Must consider decorating the shop to be beautiful. There are new gimmicks.
Looks different from other stores And the quality of the food is emphasized following the image, which will make the brand known quickly. Stay in the market for a long time But in the next three months This restaurant may need new features because this market segment gets bored easily. Advantages: Products or Brands are distributed quickly in the online world because the youth group has all social media channels, making it easier to distribute online. Disadvantages: This market segment is boring, so finding differences Find beauty tricks To develop products is an important matter.